Available Candidate

Director of Marketing and Growth

Desired Role: Director, Sales & Marketing

Strong Agency Experience

C-1384

MI
Willing to Relocate

Preferred Location

Franchise Experience:

11 to 15 Years

Preferred Job Type:

Current Career Level:

Field of Expertise

I am a seasoned marketing and new business professional focused on building relationships in the franchise industry. Diverse experience includes working at digital media suppliers, advertising agencies, and end-clients, giving me a 360 degree understanding of marketing strategy at every touch-point of the marketing journey. I have been involved in the franchise industry for over 13 years.

On a personal note, I am an extroverted relationship builder that is focused on connecting people to brands. I am motivated by learning about industries and people. This knack for relationship building has allowed me to be just as effective as a sales professional as a people leader.

Although I have not directly worked for a franchise brand, I am a true believer in the franchise model, and that the goal of a franchise brand is to support its franchisees. I have been certified as a CFE, and I am the chair of a local Franchise Business Network providing events, programming, and news to franchisees in my market. This year I will be joining the IFA membership committee to continue to build my connections in the industry.

I am currently the Director of Marketing and Growth of a full-service advertising agency with over 40 years of experience in the franchise space. In my role I am responsible for generating leads and cultivating relationships in the franchise industry to generate prospects for the agency. Given my extensive experience, I also serve as consultant to franchise brands we support.

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